Cocoknits is an Oakland-based, women-owned, small business with an engaged, local and global following. Their love of making things, including beautiful, high-quality tools for crafting, and their desire to support creative community align well with Chen Design’s values. Together we created a powerful and streamlined website featuring expansive retail and tutorial tools.
Client: Cocoknits
Role: Package Designer
Studio: Chen Design Associates
Development: Kimberly Low
Web Designer: Kelsey Sutherland
Creative Services:
Brand Strategy
Art Direction
Packaging Design
Website Design
When it came to packaging, our clients wanted something that was simple and eco-friendly with illustrations of the product inside. Kraft paper and soy-based ink paired with functionality and a minimalist approach, proved to be the most eco-friendly and cost-effective way to package Cocoknits’s unique products.
